May 3, 2024

3 Trends from Sea Otter 2024

From my early days as a young DH grom in the ‘90’s, to my first attendance this year with MyVeloFit, Sea Otter Classic has always signalled the start of the mountain biking season for me. This iconic event, deeply etched in my earliest memories of cycling, has evolved from a much-anticipated product launch platform into the premier cycling industry showcase in North America—especially since the decline of the Interbike trade show. This year, I had the opportunity to walk the grounds of the Sea Otter Classic not just as a spectator, but as a participant, experiencing firsthand the bustling atmosphere of what has been declared the biggest year yet. It was a culmination of years of enthusiasm and anticipation, a chance to immerse myself in the heart of the cycling community I’ve grown up with. Join me as we dive […]
January 24, 2024

The 18 Bikes of the Men’s World Tour (2024)

Every January in the world of pro cycling, riders and teams can finally reveal their new equipment sponsors. Many riders are switching to completely new equipment, right down to shoes, pedals, and saddles. In other cases entire teams will be on new bikes due to sponsor changes. These changes can often be hard to adapt to and riders with an early start to the year can sometimes have a tight timeline to adapt to the new equipment. Every year we get panic stricken calls and texts from clients who are switching teams and need to know what bike will fit them best. Often when looking up bike geometry we are surprised at how different one model is from the next and how hard it can be to pick the ideal bikes so we thought we’d share some of our insights […]